Clausmark is now also recognized in the Gartner Market Guide for Strategy and Innovation Roadmapping Tools1. This is already the fourth reference of Clausmark at Gartner this year. Clausmark was also recognized in the Hype Cycle for ITSM, 20192, Hype Cycle for Midsize Enterprises, 20193, and Magic Quadrant for Enterprise Architecture Tools reports4.
What Gartner recommends
Gartner recommends to “engage tool providers concerning their software’s ability to: “Integrate with numerous tools for other roles (such as customer experience, financial, portfolio management and strategy execution).”
What is a Gartner Market Guide?
This is how Gartner, the world’s leading research and advisory company, describes its Market Guide reports (external link)5: “You can use a Gartner Market Guide to understand how the status of an emerging market aligns to your future plans. In addition, since Gartner has published over 100 Market Guide research notes, IT and strategic leaders and investors can gain a broad view of many markets, including mature and smaller markets, in an easy-to-read format.”
Gartner adds, “A Market Guide can help with such questions as, “How suitable is it to make a buying decision today for this market?” or “What key capabilities are providers generally able to bring to this market this year?”
What does this Market Guide describe?
Gartner: “We describe the market for strategy and innovation roadmapping tools. Enterprise architecture and technology innovation leaders use these tools to visualize complex relationships and interdependencies over time to convey the state of plans and change to senior business leaders.”
1. Gartner, “Market Guide for Strategy and Innovation Roadmapping Tools,” Philip Allega, 30 October 2019
2. Gartner, “Hype Cycle for ITSM, 2019” Siddarth Shetty, Mark Cleary
3. Gartner, “Hype Cycle for Midsize Enterprises, 2019,” Mike Cisek, et al, 29 July 2019
4. Gartner, “Magic Quadrant for Enterprise Architecture Tools,” Marty Resnick, James McGovern, 22 October 2019
5. Gartner Methodologies, “Gartner Market Guide”, https://www.gartner.com/en/research/methodologies/market-guide
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